Tim Hortons Camp Day 2023 achieved an extraordinary feat, raising an unprecedented $12.7 million for the Tim Hortons Foundation Camps. This remarkable accomplishment marks the highest amount ever raised in the history of the campaign, and it promises to send over 17,000 underserved youth to the transformative camp experiences.
The heartwarming event took place on July 13, 2023. On this special day, Tim Hortons restaurants across Canada and the United States generously pledged 100% of the proceeds from hot and iced coffee sales to the foundation. Additionally, patrons had the opportunity to contribute to the cause by purchasing Camp Day bracelets and other fundraising items.
The Tim Hortons Foundation Camps provide a nurturing and supportive environment for young individuals to learn valuable skills, cultivate self-assurance, and forge lasting friendships. The camps welcome youth from all walks of life, irrespective of their financial circumstances.
Ron Joyce Jr., President and CEO of Tim Hortons, expressed heartfelt gratitude to their guests, restaurant owners, team members, and volunteers for their unwavering support of Camp Day 2023. He emphasized that the record-breaking donation would enable more underserved youth to attend the camps and embark on a journey of growth, learning, and building the foundation for a prosperous future.
The funds raised during Camp Day will be channeled into various programs at the Tim Hortons Foundation Camps, including leadership development initiatives that instill goal-setting, problem-solving, and teamwork skills. Additionally, outdoor adventure programs will foster confidence and resilience among the youth, while life skills programs will cover topics such as financial literacy, healthy living, and career planning.
Rob Eatough, Executive Director of Tim Hortons Foundation Camps, expressed how special Camp Day is for their organization, as it unites the community to rally behind young individuals in need of support. He extended immense gratitude to the guests and partners for their contributions and reaffirmed their commitment to helping youth realize their full potential.
Beyond Camp Day, Tim Hortons remains steadfast in its commitment to giving back to the communities it serves. The company supports various charitable initiatives, including the Tim Hortons Children’s Foundation, which extends life-changing programs and services to children and families in need.
Here are some additional details about the campaign:
- More than 20,000 Tim Hortons restaurants participated in the campaign.
- The average donation was $2.50.
- The most popular fundraising item was the Camp Day bracelet, which was sold for $2.
- The campaign was promoted through a variety of channels, including TV, radio, print, and social media.
With over 20,000 participating Tim Hortons restaurants, the campaign garnered an average donation of $2.50. The Camp Day bracelet emerged as the most popular fundraising item, priced at $2. The campaign’s widespread promotion through multiple channels, including TV, radio, print, and social media, undoubtedly contributed to its resounding success.
The triumph of Tim Hortons Camp Day 2023 stands as a testament to the remarkable generosity of the Tim Hortons community. The overwhelming support from guests, restaurant owners, team members, and volunteers paved the way for an unprecedented fundraising outcome that will undoubtedly transform the lives of underserved youth across Canada and the United States.
Throughout its history, Tim Hortons Camp Day has achieved a remarkable milestone, raising a staggering sum of approximately $250 million. This substantial amount of funds has played a vital role in providing life-changing experiences for over 315,000 youth, who have had the opportunity to attend Tims Camps. The impact of this initiative has been truly transformative, empowering countless young individuals and shaping their futures in profound ways.
In closing, the collective effort of all involved in Camp Day 2023 has created a positive impact, demonstrating the incredible power of compassion and generosity in changing lives for the better.